Cookie Policy

1. Purpose

1.1. The purpose of this policy is to provide users with a clear and comprehensive understanding of the role and purpose of cookies utilised by our website. This policy seeks to:

1.1.1. Educate Users: To ensure that users are well-informed about what cookies are, how they function, and the reasons for their use on our platform.

1.1.2. Transparency: To disclose the specific types of cookies we employ, their duration, and their impact on user experience and data privacy.

1.1.3. User Control: To empower users with the ability to manage, accept, or decline cookies based on their preferences, ensuring a balance between optimal website functionality and user privacy.

1.1.4. Compliance: To align with legal and regulatory standards related to online data collection and user rights, ensuring that our practices are both ethical and lawful.

1.1.5. Trust and Assurance: To foster trust by being transparent about our cookie practices and ensuring that users feel secure when browsing and interacting with our website.

1.2. By understanding and adhering to this policy, users can make informed decisions about their cookie preferences and enjoy a seamless online experience tailored to their needs.

2. Hyfe Inc. Cookie Policy

2.1. To give you the best, most personalized online experience we use cookies. You can view the cookies used by us listed below.

2.2. We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that you've provided to them or that they've collected from your use of their services.

2.3. This site uses different types of cookies. Some cookies are placed by third-party services that appear on our pages. You can at any time change or withdraw your consent from the Cookie Declaration on our site. Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy https://hyfe.com/privacy.

2.4. Necessary cookies:

2.4.1. Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

2.5. Preference cookies:

2.5.1. Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

2.6. Statistic cookies:

2.6.1. Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

2.7. Marketing cookies:

2.7.1. Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third-party advertisers.

2.8. Web Cookies

2.8.1. A “Web Cookie” is a string of information which assigns you a unique identification that a website stores on a user's computer, and that the user's browser provides to the website each time the user submits a query to the website.

2.8.2. We use Web Cookies on the website to keep track of services that you have used, to record registration information regarding your login name and password, to record your user preferences, to keep you logged into the Website and to facilitate purchase procedures.

2.8.3. Hyfe, Inc. also uses Web Cookies to track the pages that users visit during each website session, both to help us improve users' experiences and to help us understand how the Website is being used. As with other Non-Personally-Identifying information gathered from users of the Website, Hyfe, Inc. analyses and discloses in aggregated form information gathered using Web Cookies, so as to help Hyfe, Inc., its partners and others better understand how the Website is being used.

2.8.4. Website users who do not wish to have web cookies placed on their computers should set their browsers to refuse web cookies before accessing the website, with the understanding that certain features of the website may not function properly without the aid of Web Cookies. Website users who refuse web cookies assume all responsibility for any resulting loss of functionality.

3. The Cookies Hyfe Set

3.1. Account related cookies

3.1.1. If you create an account with us, then we will use cookies for the management of the signup process and general administration. These cookies will usually be deleted when you log out; however, in some cases they may remain afterwards to remember your site preferences when logged out.

3.2. Login related cookies

3.2.1. We use cookies when you are logged in so that we can remember that you are logged in. This prevents you from having to log in every single time you visit a new page. These cookies are typically removed or cleared when you log out to ensure that you can only access restricted features and areas when logged in.

3.3. Email newsletters related cookies

3.3.1. This site offers newsletter or email subscription services and cookies may be used to remember if you are already registered and whether to show certain notifications which might only be valid to subscribed/unsubscribed users.

3.4. Forms related cookies

3.4.1. When you submit data to us through a form such as those found on contact pages or comment forms, cookies may be set to remember your user details for future correspondence.

3.5. Third-Party Cookies

3.5.1. These cookies are placed by a different website domain than the one you're currently browsing. They could be utilised for purposes such as online advertising or sharing content on social media and various other platforms. These cookies are set by trusted third-party service providers to enhance our website's functionality and offer additional features to our users. Please note that these third-party cookies are subject to their respective providers' privacy policies. We do not have control over the information collected or how it is used by these providers. We recommend reviewing the privacy policies of these third-party services for more information about their data processing practices.

3.6. What information do we know about you?

3.6.1. We don't request or require you to provide personal information to access our website. As noted above, we may receive your IP address and user agent automatically. If you optionally decide to fill out our early access request form, we will receive your Name, Email, Phone number, and Company name as well as your stated interest in our products.

3.7. Transfers outside of our borders

3.7.1. Some of the third-party cookie providers we use may be based outside of the European Economic Area (EEA) or the United Kingdom, meaning that data collected through cookies may be transferred to, stored in, or processed in countries whose data protection laws may differ from those of your country of residence.

3.7.2. Where such transfers occur, we ensure that appropriate safeguards are in place to protect your personal data in accordance with GDPR Chapter V, including one or more of the following mechanisms:

3.7.3. Adequacy Decisions (Article 45) Where the European Commission or UK Secretary of State has determined that a third country provides an adequate level of data protection, we may transfer data to that country on that basis without further safeguard requirements.

3.7.4. Standard Contractual Clauses - SCCs (Article 46(2)(c)) Where transfers occur to countries without an adequacy decision, we rely on the European Commission's approved Standard Contractual Clauses, or the UK's International Data Transfer Agreement (IDTA), as applicable, which contractually bind the recipient to process data to GDPR-equivalent standards.

3.7.5. Binding Corporate Rules - BCRs (Article 47) Where a third-party provider uses Binding Corporate Rules approved by a competent supervisory authority, we may rely on these as a transfer mechanism.

3.7.6. Data Privacy Framework Where applicable, we may rely on certification under the EU-U.S. Data Privacy Framework or the UK Extension thereof, for transfers to certified organisations in the United States.

3.7.7. Prior to engaging any third-party cookie provider that processes data outside of the EEA or UK, we conduct a Transfer Impact Assessment (TIA) to evaluate the risks to your data protection rights in the destination country and to confirm that the safeguards applied are effective in practice.

4. Your Rights Under GDPR

4.1. Where we process your personal data through the use of cookies, you have the following rights under the GDPR. To exercise any of these rights, please contact us at contact@gdprlocal.com

4.2. Right of Access (Article 15) You have the right to request a copy of the personal data we hold about you as a result of cookie-based processing, along with information about how and why we process it.

4.3. Right to Rectification (Article 16) If any personal data we hold about you is inaccurate or incomplete, you have the right to request that it be corrected or completed.

4.4. Right to Erasure (Article 17) Also known as the "right to be forgotten," you may request that we delete personal data collected about you through cookies, where there is no compelling reason for its continued processing.

4.5. Right to Restriction of Processing (Article 18) You have the right to request that we restrict the processing of your personal data in certain circumstances, for example while a complaint is being investigated.

4.6. Right to Data Portability (Article 20) Where processing is based on your consent and carried out by automated means, you have the right to receive your personal data in a structured, commonly used and machine-readable format, and to transmit that data to another controller.

4.7. Right to Object (Article 21) Where we rely on legitimate interests as our legal basis for processing, you have the right to object to that processing at any time. We will cease processing unless we can demonstrate compelling legitimate grounds that override your interests, rights and freedoms.

4.8. Right to Withdraw Consent Where processing is based on consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out before withdrawal. You can do this through our Cookie Declaration tool or by adjusting your browser settings.

4.9. Right to Lodge a Complaint You have the right to lodge a complaint with your local supervisory authority. If you are based in the EU, this will be the data protection authority in your country of residence. If you are based in the UK, this is the Information Commissioner's Office (ICO), reachable at www.ico.org.uk.

4.10. We will respond to all legitimate requests within one calendar month. In complex or multiple cases, this period may be extended by a further two months, of which we will notify you.

4.11. Data Protection Officer

4.11.1. Hyfe, Inc. has appointed a Data Protection Officer (DPO) who is responsible for overseeing compliance with this Cookie Policy and our broader data protection obligations. If you have any questions, concerns, or requests relating to the use of your personal data or the cookies described in this policy, you may contact our DPO directly:

Data Protection Officer, GDPR Local Ltd. Adam Brogden — contact@gdprlocal.com Tel +44 1772 217800 1st Floor Front Suite, 27-29 North Street, Brighton, England

4.12. We take all privacy enquiries seriously and our DPO will respond to your request within the timeframes set out under applicable data protection law. Where your request relates to the exercise of your GDPR rights as described above, we will respond within one calendar month, with the possibility of a two-month extension for complex cases, of which you will be notified.

5. Cookies We May Use

6. Understanding Cookies and Their Functionality

6.1. Cookies are small text files that are stored on your device (computer, smartphone, tablet, etc.) when you visit a website. They are designed to hold a modest amount of data specific to a particular client and website and can be accessed either by the web server or the client computer. This allows the server to deliver a page tailored to a particular user, or the page itself can contain some script which is aware of the data in the cookie and so is able to carry information from one visit to the website (or related site) to the next.

6.2. Here's a deeper dive into the different types of cookies and related technologies:

6.3. Session Cookies:

6.3.1. These are temporary cookies that are only stored on your device while you are visiting a website and are deleted when you close your browser. They are often used to remember your choices for that particular session, such as items in a shopping cart.

6.4. Persistent Cookies:

6.4.1. Unlike session cookies, persistent cookies are stored on your device even after you close your browser. They remember your preferences and actions across multiple sites and multiple visits.

6.5. Tracking Cookies:

6.5.1. These cookies collect information about your browsing habits in order to make advertising more relevant to you and your interests. They are set by third-party providers with the website operator's permission.

6.6. Third-party Cookies:

6.6.1. These are cookies set by a domain other than the one you are visiting. They might be used for online advertising, or for sharing content on social networks and other platforms.

6.7. Tracking Pixels (or Web Beacons):

6.7.1. These are tiny, transparent images embedded in emails and websites. They are used in conjunction with cookies to understand user behaviour. When you open a website or email that contains a tracking pixel, it requests the image from the server, and the action is tracked. This can be used to monitor the number of users visiting a site or opening an email, for instance.

6.8. Flash Cookies (or Local Shared Objects):

6.8.1. These are pieces of data that websites which use Adobe Flash may store on a user's computer. They are more resilient than regular cookies and can be used to track more detailed user behaviour.

6.8.2. It's essential to understand that while cookies and related technologies enhance the user experience by remembering user preferences and delivering content tailored to individual interests, they also raise privacy concerns. Users should be aware of these technologies and their implications, and websites should provide clear instructions on how to manage or opt-out of such tracking.